What Are Spond Brand Partnerships?
Spond brand partnerships allow selected brands to feature within the Spond app in a way that complements the user experience while generating revenue to keep Spond free for all users. These partnerships ensure that Spond remains accessible to grassroots sports teams, coaches, admins, and participants without introducing subscription fees.
How Spond Brand Partnerships Work
Spond integrates brand partnerships in a user-friendly way, ensuring that ads and sponsored content are relevant, subtle, and non-intrusive. Brand partners are chosen based on their alignment with Spond’s values and the interests of our users.
Key Features of Spond Brand Partnerships
Non-intrusive integration: Ads are designed to blend seamlessly into the app without disrupting the user experience.
Selected partners: Only brands relevant to grassroots sports and Spond users are considered.
Supporting free access: Revenue from brand partnerships helps keep the core Spond app free for all users.
The Selection Process for Brand Partners
Spond works with brands that reflect the interests of its user base, ensuring that all sponsored content is beneficial and meaningful. Partnerships are reviewed to maintain alignment with Spond's mission of supporting grassroots sports and group management.
Where Ads Appear in the Spond App
Brand partnerships are strategically placed within the app to provide value without interfering with essential functions. Users may encounter brand-related content in sections that enhance their experience, ensuring relevance and usability.
Frequently Asked Questions
What are Spond brand partnerships?
What are Spond brand partnerships?
Spond brand partnerships involve selected brands featuring within the Spond app to support its free access while ensuring a positive user experience.
Why is Spond introducing brand partnerships?
Why is Spond introducing brand partnerships?
To generate revenue and keep the platform free for our 1.4 million monthly users in the UK.
Will ads disrupt my experience on the Spond app?
Will ads disrupt my experience on the Spond app?
No. Ads are designed to be non-intrusive and seamlessly integrated to avoid disrupting usability.
What types of brands will be featured in Spond brand partnerships?
What types of brands will be featured in Spond brand partnerships?
Only brands aligned with grassroots sports and the needs of Spond users will be featured.
Will Spond introduce subscription fees in the future?
Will Spond introduce subscription fees in the future?
Spond remains committed to keeping the core app free, supported by brand partnerships, payment processing fees and fundraising revenue.
How are brand partners selected?
How are brand partners selected?
Spond chooses brands that bring value to users and align with grassroots sports.
Where will I see brand partnerships within the app?
Where will I see brand partnerships within the app?
Ads and sponsored content will appear in designated sections that do not interfere with app functionality.
Can I opt out of seeing brand partnerships?
Can I opt out of seeing brand partnerships?
No. Ads are designed to be subtle and relevant, ensuring a seamless user experience.
How do brand partnerships benefit grassroots clubs and groups?
How do brand partnerships benefit grassroots clubs and groups?
They generate revenue that allows Spond to continue offering a free, high-quality platform for grassroots coaches and admins.
Is Spond only running brand partnerships in the UK?
Is Spond only running brand partnerships in the UK?
No, brand partnerships have already been operating in Spond's home market of Norway for almost a year, and feedback has been highly positive.